Watchland

Remaining faithful to its roots, Franck Muller Genève is established in the very same village where Franck started his activity in 1983, namely Genthod, in the neighboring countryside of Geneva.  Only this time, it was a neo-gothic style mansion built in 1902 that was restored to become, in just a few months, the wonderful headquarters of this promising brand.

Franck Muller found, in this enchanting and poetic environment, the inspiration that would promote his creations. The extreme serenity and peacefulness of these surroundings reflect the quest of harmony and perfection to which the creator aspires. The classical terraced gardens of the estate, its breath taking view of the Lake Léman and of the Mont-Blanc, are the elements, and many more, that make of this place one that is absolutely unique. 

It is in this elegant and friendly atmosphere that the Franck Muller watches are designed and made.  In response to the growing success experienced by the brand, two new buildings in the same style were built and the Watchland was finally completed in 2001.  This vast architectural expansion represents the continuity and reinforcement. Just like at the very beginning, one of the main priorities of the brand is to remain independent.

 

Independence of creation, of innovation, of strategy, the brand is proud to use all means to respond to one unique criterion:  the creation of exceptional timepieces.

Watchland, this unique watchmaking concept, enables us to concentrate on the same property all the various stages of the making of a watch: conception, watchmaking, assembling, case manufacturing, engraving, after sales department, etc...

The Franck Muller group also has several production sites in the Jura Arc such as dial manufacturing and case stamping, which are then delivered to Watchland to be finished and ultimately assembled. Franck Muller is one of the few brands that manufactures 100 percent its cases and dials as well.

Open to the public by appointment, visitors from all over the world come to visit.  For Franck Muller, opening the Watchland site is a way of paying tribute to the craftsmen who perpetuate the great watchmaking tradition, while sharing his passion with those who already appreciate fine watchmaking, or who want to learn about it.