Exclusive collection in honor to United Arab Emirates' national day


Franck Muller introduces the ultimate example of national pride and exclusive luxury, the "Proud to be Emirati" Limited edition collection. Commemorating the National day of the United Arab Emirates, the collection is set to launch on November 27, 2015 and will be available at the exclusive Franck Muller Boutique at The Dubai Mall.

Distinguished by the nature of its inexhaustible sources of inspiration, the “Proud to be Emirati” limited edition collection with futuristic aesthetics, stands proud and shares United Arab Emirates’ revolutionary vision.

Intricately designed on the timeless Franck Muller’s Vanguard classic collection, the dial bears the emblem of UAE, The Falcon; with the words “Proud to be Emirati” which are embellished on the back case. The case of the limited edition watch has all seven Emirates, Abu Dhabi, Dubai, Sharjah, Fujairah, Ras Al Khaimah, Umm Al Quwain and Ajman imprinted along with a statement “United As One" that symbolizes the unity and strength of the UAE.

The falcon in the UAE emblem symbolizes force and courage as well as pays tribute to 2,000-year-old Arabic tradition and culture of falconry. All colors including green, white, red and black are considered Pan-Arab colors that signify unity, peace and purity, prosperity, sacrifice, power, dignity and authority.

Franck Muller as a brand can relate to the United Arab Emirates in a fundamental way, both have experienced exponential growth, due to dedication, passion and a strong commitment to hard work. Since its establishment in 1991, in the village of Genthod, close to Geneva, Franck Muller and co-founder Vartan Sirmakes created a brand that quickly gained worldwide recognition for its unique craftsmanship, innovative technicalities and superior quality. In the years since its establishment, Franck Muller has become a must-have commodity for the world’s watch experts.

In the same vein, the United Arab Emirates which will this year be celebrating 44 years since its establishment, has managed to morph itself from a desert inhabited by resourceful nomadic Bedouin tribes, fishing villages and date farms in 1971, to a metropolitan city renowned the world over for innovation, growth and modernity today. Franck Muller and the United Arab Emirates have a great deal in common and Franck Muller will be honoring these similarities with the launch of the “Proud to be Emirati Collection”.

The "Proud to be Emirati Collection" comes in carbon, rose gold and titanium- 44 pieces each material to represent 44 years of UAE as a country.

With its strong case and distinct numerals, the Vanguard collection inspires clean and futuristic aesthetics. It breathes individuality with its harmonious contours, flawless finesse and impeccably balanced proportions. Lines and curves have been worked to brew elegance along with its sporty characteristics.

Instead of the regular spring-bar technique, the strap is artistically integrated into the case with the help of two unseen screws. The rubber on the inside of the strap effortlessly takes the form of a bold wrist, while the Croco on the top instills grace. Modeled to perfection, the handsome blend of rubber and Croco creates absolute harmony with the Vanguard case. With its dynamic masculine look and unparalleled style, this collection rightly puts Franck Muller in the vanguard of a new design trend.